As you probably know, Fashion’s Night Out (cleverly re-branded this year as FNO) is upon us again. Though it seems that a lot of retailers have scaled things back a bit this year, there are still lots of great things to do all over the city.
Unfortunately, I am working an event and won’t make it to many places but here are some of the picks I made when I thought I had the night free. You will also notice the trend of GWPs and free stuff (designers love giving away totes).
1. Alexander McQueen
Register on their FNO website for an invitation, then head to the 14th St store to pick up a key (while supplies last) for a chance to win an Alexander McQueen Folk Tote. Also on sale, the limited edition crystal skull keychain.
2. AllSaints Spitalfields
Their Broadway location is offering a 20% discount to shoppers (and a live set by The Pierces).
3. Ovadia & Sons Launch
From 6-8pm Ovadia & Sons will be launching their line at Bloomingdales' 59th St location. If you haven’t heard of them, you probably will soon. I can already tell that this shop is going to be a black hole for my bank account.
Both the flagship on Fifth and the Rugger store on Prince will have appearances by Michael Bastian and Christian Bastin. With a $250 purchase you get a pair of GANT Rugger sunglasses and a tote bag signed by Michael Bastian.
5. Kenneth Cole
Visit the stores on Lexington, Fifth, or in Grand Central and check in on Foursquare to get a free t-shirt. The best place to go is the SoHo location where Kenneth Cole himself will be hanging out. KC knows how to throw a FNO party, so if the last two years are any indication, you will want to get there early.
6. Marc Jacobs
Head down to the Bleeker or Mercer Street stores for the Marc Jacobs carnival where they will have limited edition carnival tote bags. Also, champagne cans because who doesn’t love champagne out of a can?
7. Odin New York
Plinko. Need I say more? With prizes from some awesome brands like Shipley & Halmos, Bespoken, and Burkman Bros, channel your inner Bob Barker and head on down.
8. Ted Baker London
Check out the Little W 12th St location for free drinks and a special treat for stopping by. Also, limited edition tote bag with any purchase.
What are your plans for FNO 2011? I’ll be at Lord & Taylor on 5th Ave for most of the night so if you are in the area, come up to the 10th floor and say hi.